Empowering stories

The Norwegian Media Cluster is a lead player when it comes to augmented reality, graphics, visualization, digitalization, broadcast, and television technology. The cluster has evolved into an exciting international environment with Vizrt, Vimond, Mediability, TV2, NRK, Highsoft, Sixty, and The University of Bergen (Dept. of Information Science and Media Studies) as key players.

The dynamics of the media cluster create values worth billions

In total, the cluster counts more than 90 member companies, with a total revenue of almost 1 billion USD, as well as six major universities and research facilities. This is a highly successful environment. Fueled by a unique collaboration model combined with the very best tools, more than 86 percent of cluster members launch new innovations every single year, including award winners and global game changers like Vizrt, Vimond, and Sixty. The Norwegian Media Cluster benefits from an extremely well-functioning innovation ecosystem characterized by a high degree of joint innovation projects and high innovation speed.

Digital transformation

The media cluster also sees increasing interest from other players – and not being what one would call the typical media companies – who want to partner with the cluster. These are companies of close proximity to the media cluster and its competence within innovation, digitization, communication, business models, and general media development, something most industries now must deal with.

Media City Bergen™ – the hub and the heart of the media cluster

A large part of the cluster members, including 220 students from the University of Bergen and a range of different startups, are now co-located under the same roof in the new science park, Media City Bergen™, in the city center of Bergen, Norway. Several other media technology companies working in a variety of fields – from 3D, animation, games, film, and music to mobile, app development, drones, and sensor technology – are located here as well. The new science and media hub, encompassing more than 45,000 square meters, serves as workplace for 1200 people within the media industry.

MCB Media Lab

In order to power innovation, the cluster has also developed a media lab – a sandbox for innovation and research, as well as a hub for joint projects between industry and R&D institutions. Housing digital platforms, a showroom, and all the best tools for innovation and business development, the lab represents a vital tool for developing a strong industry and enhancing innovation as well as being a fertile breeding ground for new ideas and future successes.

In an era where change and innovation is the key to doing business, the Norwegian Media Cluster is a story of success.